Tokonoma

Tokonoma (床の間), also referred to simply as toko, is a Japanese term generally referring to a built-in recessed space in a Japanese style reception room, in which items for artistic appreciation are displayed. In English, tokonoma is usually called alcove. 

 

The items usually displayed in a tokonoma are calligraphic and/or pictorial scrolls and an arrangement of flowers.

 

When seating guests in a Japanese-style room, the correct etiquette is to seat the most important guest with his or her back facing the tokonoma. This is because of modesty; the host should not be seen to show off the contents of the tokonoma to the guest, and thus it is necessary not to point the guest towards the tokonoma.